PCO SA is one of the most important companies in the Polish industry. The company, which is part of the Polish Armaments Group , has been producing a wide range of devices using laser, night vision and thermal imaging technology for the needs of the army and other services for over 40 years.
The rebranding of such a recognized brand was associated with the need to refer to the history and preserve the character of the sign.
The appearance of the logo before and after rebranding:
Designing a new Visual Identification System
We made a Corporate Identity from scratch containing a new logotype, Key Visual (i.e. the main graphic theme) and the use of a slogan for the brand.
Creation of the website
We made a website with a content management system and a graphics package.
Designing corporate identity
We have developed a set of rules for the use of identification elements on various advertising media
Design of interior branding in company office building.
Logotype for the 40th anniversary of the company
Preparation of an occasional logotype for the celebration of the 40th anniversary of the company.
Logotype for the 45th anniversary of the company
In 2021, we developed a logo for the next jubilee - 45th anniversary of PCO SA - one of the most important companies in the Polish defense industry.